Free tool
Every unanswered call is a customer who might ring someone else. Move the sliders to match your business and see the revenue at stake each month.
Out of hours, at lunch, on another call, or while the team is on site.
Many ring the next business on the list instead. Use your own experience.
Go deeper
Multiply the calls you miss each month by the share of those callers who do not call back, then by the share who would have become customers, then by the average value of a customer. The calculator does this from your own figures.
Most business phone systems and digital phone services show missed and unanswered calls in their call logs. Look at a normal week, including evenings and lunchtimes.
Options include a call answering service, call forwarding to mobiles, or an AI receptionist that answers every call, takes the details and books appointments into your calendar. The UK copper landline switch-off on 31 January 2027 is a natural moment to set this up.
